A group of Atlanta-based investors have acquired prominent gaming brand Ghost Gaming and plan to relocate the company’s headquarters to Alpharetta from Irvine, California. The move continues to raise Atlanta’s profile as one of the nation’s best cities for esports and gaming.
The ownership group is led by Phoenix Capital Ventures Managing Partner Andrew Steinberg and Skillshot Media CEO Todd Harris. The recent partnership will see Steinberg combine his background working in traditional sports with Harris, who is an expert in the gaming industry and co-founder of Atlanta-based game developer Hi-Rez Studios.
“I can’t stress enough how thrilled we are to bring this phenomenal brand and organization to Atlanta,” said Steinberg, the former chief revenue officer of the Atlanta Hawks. “I’ve spent decades in traditional sports and I’ve never been more excited as I watch esports explode in popularity.… This provides us a multitude of opportunities for brands to work with Ghost to create unique digital experiences and engage millions of people.”